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Dec 6, 2022

Many of you have heard the story of how I went from $40,000 in debt to a million-dollar business. But I haven’t shared the “why” behind it. Yes, I’ve shared some of the how and the strategic details. However, I want to go deeper.


In this episode of the podcast, I’m sharing the 9 business lessons I learned from my shaman. I’ve shared the strategic side of my business, and now here’s a deeper look into the why. Listen in and discover the 9 most impactful business lessons I’ve learned from Don Xavier, why I’ve shifted my messaging and do not tell people what to do, a peek into why my philosophy in business and teachings, and stories and experiences that have helped shape me along the way. Working with a shaman has helped me see things differently, and it’s dramatically affected my business (in the best ways).


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Connect with me on Instagram @iamBrandonLucero and let me know what you think of the episode!