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Feb 14, 2023

I've been in this industry for a really, really long time … before challenges ever existed, video series were brand-spanking new, and webinars were the leading sales technique. Let’s just say I’ve seen a LOT of strategies come and go. I’ve grown successful businesses, and I’ve made a lot of mistakes along the way. One of the best questions I get asked is, “What would I do if I started all over again today?” 


There are so many factors, and on today’s episode, I’m sharing the exact steps I’d take right now, in today’s market, if I were to start a business from scratch. Listen in and discover what you DON’T need to be successful, my biggest lesson as an entrepreneur and how to grow a profitable business from the start, a quick process for building an audience without 100% “how to” content, and the lucrative offers I’d build and sell as my business grew at each stage, starting from deciding what business I’d start to create my first course.


The industry is advancing and changing rapidly, but one thing remains true: If you’re able to master your messaging, improve your communication, and understand how to sell, then the strategies don’t matter. So tune in and learn how I’d build a profitable business from day one! 


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Connect with me on Instagram @iamBrandonLucero and let me know what you think of the episode!