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May 16, 2023

Here’s the ONE truth I know about growing a business… failure is a part of success. You will fail, you will have hard times, and things won’t always work out how you want them to. Take my business just six months ago. We had the worst-performing launch in years and then we turned it around to have the best results in our most recent launch. But how do I deal with tough business situations like this?


I didn’t always handle it in healthy or ideal ways. I fell into a lot of traps along the way, like victimhood, not thinking I needed any help (yikes), and believing I knew everything. It’s all a learning process, but I want to help you avoid unseen traps!


That's why in this episode, I'm sharing everything I wish I’d known when I first got started as an entrepreneur. And what I want future generations to know about as well. So listen in as I spill the beans on the 4 steps to moving through tough times, so you can maintain your personal power, react powerfully and with little impact on your personal life or stress levels, build more resilience emotionally and mentally, and grow a business that turns failure into your superpower.


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Connect with me on Instagram @iamBrandonLucero and let me know what you think of the episode!