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Sep 24, 2024

It doesn’t matter what strategy you use, what platform you own, what content you’re putting out there... if your messaging is off, it won’t fix the problem. But I see this all the time! A course creator's sales plateau so they change from Facebook to Instagram. Or a webinar doesn’t convert, so they change up...


Sep 17, 2024

One of the most asked questions I get is how to attract BUYERS. I hear from so many people that people open their emails or view their content, but no sales come through. While it’s great to build your audience, the truth is, that typical conversions are only 2.5- 5%. So if you have 100 people in your funnel and...


Sep 10, 2024

When it comes to business, your data and numbers can literally tell you where the gold is. Earnings per lead (EPL), cost per lead (CPL), opt-in rates, open rates, etc – this is where all your marketing breakthroughs are hidden! If you know how to read the numbers and what data to look at, you’re able to see what...


Sep 3, 2024

One of the most overlooked parts of messaging is writing headlines. Entrepreneurs tend to focus so much on the content of the webinar, the email, the blog post, the ad… and the headline gets shuffled to the side. But the headline is what pulls people in! It’s one of the most crucial pieces in your messaging, and on...